Born Free Foundation and Care for the Wild International Join Forces to Create a Winning Combination for Wildlife

Today, the well-respected international wildlife charity, the Born Free Foundation announced an historic merger with Care for the Wild International to incorporate the Care for the Wild staff and projects portfolio into the Born Free family. This exciting new alliance unites two of the leading names in wildlife conservation to  forge a powerful union dedicated to compassionate conservation and animal welfare. Poignantly, both organisations have just marked their 30th anniversary.

Born Free was launched in 1984 by the legendary actors, Virginia McKenna OBE, Bill Travers MBE* and their son Will Travers OBE, with a mission to end cruel captivity and keep wildlife in the wild. In the intervening three decades, Born Free has established itself globally with a significant presence in the USA, South Africa, Kenya, Ethiopia, India, Sri Lanka and elsewhere. Born Free supports more than 100 active conservation and welfare projects around the world, assisting sanctuaries, local communities and anti-poaching work. Today Born Free is a respected, dynamic and influential organisation with tremendous public support.

President of the Born Free Foundation, Will Travers OBE, said: ‘There are strong parallels between these two great organisations including their considerable influence on the global captive wild animal welfare and compassionate conservation agendas. Like my parents, Bill Travers and Virginia McKenna, Bill Jordan OBE, Care for the Wild’s founder, has spent much of his life campaigning passionately to improve the lives of animals. As a result, the organisations evolved along similar paths, and with a like-minded and shared vision for a kinder world. We still have a long way to go, but incorporating Care for the Wild and expanding the team offers Born Free even greater opportunities to help wild animals in need and signals the next chapter in a dynamic and exciting future.’

Care for the Wild was originally set up by Dr Bill Jordan in 1984. It has effectively campaigned both overseas, and on UK-focused wildlife issues, from badger protection to stopping cruel snaring of hares. Care for the Wild’s founding principal, to ‘rescue, protect and defend animals in need around the globe’, has considerable synergy with Born Free’s mission.

Miles Watkins, outgoing Chair of Trustees from Care for the Wild, said: ‘After long and careful consideration, the Trustees wanted to secure the best future for our projects, programmes and staff in an effort to continue to promote the cause of animal welfare most effectively around the world. We believe our founder would be delighted with our joining up with his old friends. Through this union our valuable work is strengthened.’

Dominic Dyer, a former Chair and current policy advisor to Care for the Wild said: ‘Merging Care for the Wild within the Born Free Foundation is a hugely beneficial step for the global wildlife protection movement. From securing the future of lions and elephants to badgers and hares, Born Free will now become an even stronger voice for wild animal welfare and wildlife conservation at home and abroad.’

The combined entity, operating under the Born Free Foundation name, will be able to more effectively tackle a host of animal protection and wildlife conservation issues of critical concern to the British people and compassionate citizens the world over.

Adam M. Roberts, recently appointed CEO of the Born Free Foundation and of Born Free USA concluded: ‘The time is ripe for greater solidarity, strength, and support among wildlife campaigners and we can certainly achieve more together than we can separately. This timely move will give us more firepower to tackle the important issues we face on a daily basis in the UK, overseas and wherever else Born Free’s influence extends. I am personally delighted to be expanding our dedicated and motivated team, which will enable us to reach new heights in our fight for wildlife. With the ongoing support of both Care for the Wild and Born Free Foundation champions we will be able to grow and achieve so much more in the years to come.’

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